Med spas promote a healthy lifestyle via cosmetic and life-improving procedures. While many med spas earn most of their revenue via wellness and beauty treatments, encouraging customers to purchase extras supporting the same lifestyle can offer an additional revenue stream. Additionally, adding med spa services that aren’t available from your competitors can also be an excellent way to stand out. Here are a few of our favorite extras to help increase sales at your med spa.
At Home Beauty Products
At-home beauty products allow customers to continue their pampering and self-care even after leaving the medspa. Customers may visit a med spa for anti-aging or hair removal treatments, so recommending products that help them maintain these treatments longer can be an excellent source of revenue. Even better, you can keep track of the med spa treatments and products your customers use most and target discounts or packaged sales to them in the future. Choosing the right medical spa EMR software is a requirement for keeping secure, useful customer records.
In addition to boosting sales, you can also use your organized medical records system to recommend the services most useful to your clients, helping to meet their unique needs best. Perhaps even more important, choosing the right e-records management and form creator system ensures you meet all HIPAA Cloud Complaint requirements.
Healthy Snacks On-The-Go
Healthy snacks are an excellent product to offer customers in a medspa. Some customers may spend a half or full day at a med spa, where they will likely work up an appetite. Fresh fruits and vegetables filled with nutrients are great for your med spa menu. On-the-go lunches, including salads or soups, will also likely go over well with customers in a medspa.
Healthy Herbs and Spices
Many med spa owners decorate the lobby and treatment rooms with healthy, vibrant plants to create a relaxing environment. Selling plant seeds or full-grown herb and spice plants with healthy properties is a great way to allow customers to continue their self-care even after they leave. Rukam plants, marsh pennywort, black bindweed, and Chinese licorice are all herb plants that offer health benefits. Educational materials that let customers know the health benefits of these spices can also be a nice bonus.
Refreshing Beverages
Customers may expect a cold glass of water following a med spa treatment, but offering other invigorating beverages can also be a great way to improve their satisfaction. Consider freshly squeezed juices or organic coffee. Some brands may even outsource a favorite energy or detox drink brand. Infused water beverages with fresh fruits can be another delicious option. Also known as functional beverages, they are any nonalcoholic beverage that includes ingredients like protein or vitamins.
Unique Spa Treatments
Most med spas have Botox, anti-aging, and hair removal treatments available on the menu. Add unique treatments that aren’t available from your competitors to get an edge. Hair cream baths or conditioning treatments can greatly boost customers’ spending in a single visit. Other unique treatment options to consider include non-invasive procedures, like a non-surgical facelift. Onsite cosmetologists or estheticians are also services often in demand.
Packaged Treatments
Packaged treatments allow customers to enjoy multiple treatments, usually at a discounted price, than if they were to book everything separately. Packaging these treatments into a theme can help with marketing efforts. For example, new mom or bride-to-be packages will likely be a hit among med spa customers.
Spa Treatments
Medical spas may differ from traditional spas, but the relaxing aspect of it is still very important to achieve. Combine traditional spa treatments, like massages or facials, with medical treatments, like acne or skin rejuvenation. Creating an environment similar to a spa can also help ease any anxieties customers may have when receiving certain medical services.
Vitamins or Supplements
Vitamins and supplements can do wonders for many health conditions. Vitamins are also essential in increasing energy, improving sleep quality, and promoting weight loss. Promoting a favorite brand of supplements is another great way to improve sales. Some med spas may even incorporate these supplements into their drink and snack menus.
Fitness Classes
Fitness and meditation are essential parts of achieving a healthy lifestyle. Some med spas may even offer yoga or meditation classes in addition to treatment services. Sound baths are another excellent way to promote relaxation in your spa. Med spa owners can use these special events to attract new customers or to encourage existing customers to return more frequently.
Med spas offer many benefits, including preserving beauty and treating common conditions like acne or scarring. A med spa can help people of all ages and lifestyles regain confidence and enjoy a little self-pampering. Consider these extra services and products you might offer at your med spa to boost sales and add more revenue streams.
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